From physical to virtual: the impact of servicescape on customers' behaviour

Riferimento: 9788838675430

Editore: McGraw-Hill Education
Autore: Mari Michela, Poggesi Sara
Collana: Collana di management
In commercio dal: 28 Marzo 2017
Pagine: 174 p., Libro in brossura
EAN: 9788838675430
25,00 €
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Non disponibile

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From physical to virtual: the impact of servicescape on customers' behaviour

From physical to virtual: the impact of servicescape on customers' behaviour